Becher Ku • Product Designer
    Becher Ku

    Becher Ku

    Hands on Design • Design Leadership • Design Systems at Scale

    Product Design Manager balancing people leadership with hands on design. Builds design systems and design operations that help teams navigate multi market B2C and B2B complexity at scale. Enjoys working in fast growing, ambiguous environments, turning uncertainty into practical execution and real business impact.

    ⇣Scroll down for my work

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    Connect on LinkedIn
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    View my CV for detailed experience
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    Say hi at becherku@gmail.com

    💼 Current

    Product Design Manager at ShopBack 2024 - PRESENT

    ⌛ Previous

    Senior Product Designer (Design Systems) at ShopBack 2022 - 2024
    Experience Designer, Consultant at ThoughtWorks 2021 - 2022
    Senior Experience Designer at SP Digital 2018 - 2021
    Digital Art Director at Multiple Ad Agencies (MRM//McCann, Cheil Worldwide...) 2012 - 2018
    BA Web & Multimedia Design at Teeside University & The One Academy 2007 - 2011

    💬 Speaking and community

    Design Systems: My Unexpected Mentor – Into Design Systems Sep 2024
    Design System Team of One – HaloDesigners Aug 2023

    🧳 Others

    Teaching Assistant at General Assembly 2019
    PSPO I Certification 2019

    📝 Post

    State of ShopBack Design SystemsState of ShopBack Design Systems

    🎨 Design Case Studies

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    🎛️Creating structure for a shareable design system
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    💚GreenUP – Go Green, Earn Rewards
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    🎨Designing an illustration system for Singapore Leading Utilities Group
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    ❄️Transforming Tengah Counter Experience
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    🎨 Illustration when I can still draw…
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    💾 Work before I became a product designer…
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    ✏️ Brands I have worked with…

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