Becher Ku

Becher Ku

Product Designer Manager at ShopBack

👋 Hello, I'm Becher - an experienced Product Designer with a strong track record of driving impactful design initiatives across multiple industries. Currently excelling at ShopBack, where I've elevated design system adoption. Skilled in establishing governance processes and workflows to ensure design system relevance, fostering cross-functional collaboration, and leading a team through transitions for stable operations.

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💼 Current

Product Design Manager at ShopBack 2024 - PRESENT

⌛ Previous

Senior Product Designer (Design System) at ShopBack 2022 - 2024
Experience Designer, Consultant at ThoughtWorks 2021 - 2022
Senior Experience Designer at SP Digital 2018 - 2021
Digital Art Director at Multiple Ad Agencies (MRM//McCann, Cheil Worldwide...) 2012 - 2018
BA Web & Multimedia Design at Teeside University & The One Academy 2007 - 2011

💬 Speaking

Design Systems: My Unexpected Mentor – Into Design Systems Sep 2024
Design System Team of One – HaloDesigners Aug 2023

🧳 Others

Teaching Assistant at General Assembly 2019
PSPO I Certification 2019

📖 Case Studies

🎨 Illustration

Concept for Tengah, Singapore’s first smart and sustainable town.
Concept for Tengah, Singapore’s first smart and sustainable town.
Concept for Changi Airport Group.
Concept for Changi Airport Group.

Agency Works

✏️ Some brands I have worked with